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April 2011 Issue 46
The First Specialised Landscape Magazine in the Middle East
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April 2011
Published by:
Learning Curve
Fountains-Garden
G
iven the latest unfortunate events in Japan with the devastating
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Furniture-
Landscaping
I can’t but wonder if this is nature’s response to the atrocities we
are causing to the environment. Like many of you, I was disturbed by
the images of the tsunami sweeping through lands and homes taking
everything in its way. This is a reminder of how nothing can stand
in the way of natural disasters, no matter how prepared we think
we are. We have no control over earthquakes, loods, tsunamis, or
any of the natural forces, however we can indirectly contribute to an
unbalanced environment. In his presentation during Global City 2011
in Abu Dhabi earlier in March, Prof Herbert Girardet, co-founder and
Director of Programs for the World Future Council, makes a direct
link between the misuse of energy resources in our cities today, the
impact on melting glaciers and the direct increase of probability of
tsunamis.
and Flower
Managing Editor
Nada Abdel Khalek
Arrangements
Copy Editor
John Hampton
Sales Manager
Boushra Dinnawi
Art Director
Andy Mondaya
Contributors
Elif Bonelli
Rochelle Greayer
Mario Pisani
Jimena Martignoni
Eman Kamel
Earth hour was marked again this year on March 26; I hope many of
you participated in turning off their lights for one hour! An appeal
by the organizers of Earth Hour 2011: “it’s time to go beyond an
hour”…
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April 2011 Issue 46
The First Specialised Landscape Magazine in the Middle East
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earthquake, which triggered a tsunami causing widespread
destruction including the still unidentiied damage to the
nuclear plant in Fukushima.
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April 2011
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Global City 2011 Abu
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Urbanización Parc
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Coherence within the
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Green roof creates
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Two residences in an
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The national tourist
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Women in landscape
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who’s who
Current position & company-
Design Principal of The VERO Studio
- a Dubai based landscape design studio
established in 2010
sector projects during my twelve years of
working in the UK including Healthcare,
Residential, Commercial, Community and
Education based projects.
Design Codes:
I am a great believer in learning from the past and
the values in culturally responsive and appropriate
design. Travel the world and you will see that
there really is a reason why buildings and spaces
have evolved, what works and what doesn’t and
how people actually use their environment.
Having design codes in place which are realistic
and achievable are a tremendous asset to the design
process and will see us designing landscapes
which are more relevant to the realities of the local
climate. A contemporary interpretation of what
has worked in the past is the continual cycle of
design, each generation of design professionals has
sought to improve upon the successful elements
of its predecessor using the technology and skill
available to them at the time. This is as relevant a
comment today as it was a hundred years ago.
Irrigation demand:
Coming from a country where it rains for most of
the year and where, when we did get a few days (or
weeks), of hot weather a hosepipe ban would be
in force, it was then absolutely amazing and mind
blowing to come to the Middle East and see people
even washing down their drives. Whilst this is an
Academic qualiications
B.A. Hons. DipLA MLI (Chartered) from
Cheltenham University in England.
Describe your Dream Project
I’ve had the opportunity to be involved
in some amazing projects throughout my
career. A dream project for me would
involve designing and creating a space
which is used successfully and revered by
other design professionals - ultimately for
that space or project to be described by
people as their favourite.
Adrian Matthews
How many years have you worked in the
Middle East?
Six years living and working in both Dubai
and Al Ain. I’m currently living in Al Ain
but I’m moving back to Dubai this summer
as this is where my new business is located.
How do you see the future of the landscape
industry in the GCC region developing?
The benchmark for landscape design in
this region is extremely high with many
exceptional hotel, resort, residential
and commercial projects having been
completed over the past few years.
Moving forward I see the following
challenges facing our profession:
Public Realm Design:
There are many outstanding projects and
developments in Dubai and Abu Dhabi,
which are well designed, well executed
and use good or high quality materials
but as individual plots they stand alone
- in isolation from each other. What is
missing is the ‘on the ground’ link at street
level in terms of their physical and visual
connectivity. It would seem the plot line is
Which major projects have you been
involved with throughout your career?
Dubai Maritime City
Jumeirah Beach
Jumeirah Village South
Dubai World Central – Logistics City
The Address Hotel – Downtown Dubai
Burj Business Park – Private ofice terrace
Saadiyat Island Cultural District – Abu
Dhabi
Ain Al Fayda - Al Ain
Ateshir – Istanbul
ADNEC – Abu Dhabi
Abuja Film Village in Nigeria
In addition to numerous private and public
the dominant feature and the disparity between
adjacent plots can be quite brutal in design
terms.
In order for these cities to truly work as a
whole and encourage pedestrian movement
there needs to be a thoroughly well designed
and executed public realm. We are starting to
see this with some of the larger scale completed
and proposed projects such as Burj Khalifa,
DIFC, The Greens, Saadiyat and YAS Islands
etc. and from the work of the UPC, but outside
their boundary this connectivity is still not or
very seldom achieved.
Take a walk along a typical streetscape and
you can experience mismatched levels and trip
ABUJA Film Village Nigeria, Competition Master Plan
hazards, footpaths which disappear or force
pedestrians onto the road, unaligned dropped
kerbs (or even none at crossings), inconsistent
design treatments, mismatched paving materials
and inishes, protruding service and utility
covers and a general lack of design consistency
between the plots and the public realm. This
isn’t just happening at ground level either
– lack of street trees, street furniture, consistent
lighting and signage and shading devices are
all part of the standard kit which are common
elements within cities outside the region and
help to stitch the environment together.
In a growing city, more often this is the
outcome of phased developments, vacant plots
etc, but as design professionals we have the
ability to make this transition and guide our
clients and authorities into thinking outside
‘The Plot’.
This is a major design challenge for landscape
architects as more developments get completed,
plots inish and the city settles. To really see the
value in a well-designed and cohesive public
realm – visit and observe the successful year
round public use of the Jumeirah Walk in JBR
in Dubai.
View of oasis
street typology at
Ain Al Fayda
Water Feature concept for ADNeC Plaza, Abu Dhabi
ATeSHIR Istanbul
Landscape
Master Plan
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who’s who
NASC Nigeria,
Landscape
Master Plan
View of the pool at The Address Hotel
Downtown Dubai
extreme example of waste, it does highlight the
past indifference to the use and consumption of
water.
The demand for water is huge and real. As
landscape architects we now experience every
RFP and project brieing demanding that the
‘landscape’ is of low irrigation demand. This
coupled with adherence to recent design codes is
a real challenge for the profession - which we can
meet but only by creating a new and responsive
design typology and educating clients about
the reality of what they will be seeing in their
schemes. Lush tropical planting and swathes of
lawn are now the development luxuries and no
longer the norm – our designs and renders need
to show this.
However I do feel that dealing with a restriction
which forces intuitive, responsive and appropriate
design can really be viewed as a positive outcome
for the longer term beneit of the region.
Commercial pressures:
As landscape designers we have been spoilt
in the past – having the opportunity to work
on some fantastic and amazing projects, with
seemingly endless budgets, little regard for issues
of sustainability, maintenance not a consideration
and a client with a regard for bigger, better…..
and more….more…..more. This has allowed us
to lex our design muscles, making sketches and
whims a reality – a designer’s playground! The
immense time pressures also fuelled our response
to the market.
Post 2008 / 2009 we have had to become more
savvy, be much more intuitive and really use our
design expertise to still deliver the aspirations
of the 5* lifestyle in this region. The result is
that we should really begin to see an emergence
of a much better quality of design which is
more in tune with its environment and is more
commercially responsible in terms of capital
investment and life cycle costs.
Ultimately this will be seen as a positive outcome
for landscape design in the region.
Maintaining standards:
The downturn in the market, coupled with
increasing commercial pressures has put the
squeeze on our industry, though fortunately
clients in the region still see the value in what we
can deliver, but the reality is that they want more
for less.
Having less money to spend, or having to be
wiser with it shouldn’t really mean an excuse
for poor design. The standard of what we have
delivered should stay the same – it may be the
content which is now different. Though the other
consideration and upside of the current market
is that the competition between developments
is now much stronger, so there is greater
opportunity to get involved in some high quality
schemes therefore we must maintain and continue
to exceed the standard of design and delivery
to our clients, through doing this maintains the
credibility of our role in the design team.
Interestingly though, the projects hitting the
ground now would have probably been designed,
prepared and billed during the last years of the
recent boom, so these will really be feeling the
VE pinch. What has been designed since 2009
may not be on the ground till next year at the
earliest, so it will be interesting to see what, if any
changes have taken place during this period.
View of the glass floor fountain at The
Address Hotel Downtown Dubai
What is your Motto in life?
I don’t really have one, but one thing I always
try to do is ‘treat with respect’, and apply this
to the places I’m in, people I meet, mine and
others work, my friends, family and of course the
environment.
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